Broadcasts

Send personalized mass communications to your audience via email, SMS, or WhatsApp using Delphi’s Broadcast feature.

Overview

Broadcasts let you reach everyone—or a precise segment—through email, SMS, or WhatsApp in one go. You can personalize each message, schedule it for the perfect moment, and see a permanent record of every send. This keeps your outreach clear, timely, and on-brand while protecting your audience’s privacy.

Why This Matters

• Save time. Send one message to thousands without manual copy-paste.

• Boost engagement. Insert each person’s name so every message feels personal.

• Protect privacy. Store all sends—and replies—inside Delphi so sensitive data never leaves your workspace.

• Track impact. Check history, status, and recipient counts to learn what works and refine future outreach.

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▶️ Quick Start Guide

1

Open Broadcasts

2

Verify once

Click Verify if prompted; you’ll only do this the first time if you're not yet verified.

3

Start a new broadcast

Click Create Broadcast.

4

Name it for easy tracking

Enter today’s date plus a short label—for example, 2025-06-25 | July Newsletter.

5

Pick a channel

Choose Email or Mobile (SMS, WhatsApp, or both).

Note that Mobile broadcasting requires an add-on: see below for more information and click here to go directly to pricing

6

Choose recipients

• Entire audience

• Tagged groups

• Specific users

• Exclude any tags or users as needed

See here for more information.

7

For Email Only

1. Pick a reply-to address. Stay with [email protected] or enter your own support email.

2. Write a short subject line. Make the topic obvious at a glance.

8

Write your body/message

• Type the body; use {user} for first-name personalization

• Attach files if needed

9

Send or schedule send

• Click Send Now for immediate delivery, or

• Click Schedule and pick a date/time

10

Confirm

Review the summary (channel, recipient count, schedule) and click Confirm. The entry appears in the Broadcasts table as Sent or Scheduled.

• You can also save it as a Draft and come back to end it later.

You’ve just broadcast your message!

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Full Feature Guide

Audience Selection & Exclusions

“Who exactly gets this message?” That question is answered in the To and Exclude fields. Use them together to target the right people—and only the right people—every time.

The To Field — who receives the broadcast

• Entire audience. Reach everyone in one click.

• Tagged groups. Pick one or more tags such as Customers, Volunteers, or Webinar-2025.

• Specific users. Type or paste email / username to add individuals.

Live recipient count. Delphi shows the number of people matched so you catch mistakes early.

The Exclude Field — who shouldn't receive it

• Exclude by tag. Remove groups like Staff or No_SMS in one click.

• Exclude by user. Omit a single person—handy for testers or executives.

• Use both. Mix tags and users to fine-tune your final list.

How inclusion & exclusion work together

1. Delphi builds a list from everything in To.

2. Delphi subtracts everyone in Exclude.

3. The updated recipient count appears instantly.

Example:

• To: Customers, VIP

• Exclude: Beta Testers, [email protected] → Only paying VIP customers who are not beta testers and not Dara receive the message.

✅ Tips for mastering audience targeting

• Name exclusion tags clearly. Use labels like No_SMS or Opted_Out so you never forget why they exist.

• Preview before sending. Click the recipient count to see a sample list and spot surprises.

• Start broad, narrow later. Add exclusions last; it’s easier to trim than to rebuild.

• Double-check time zones. When scheduling, remember recipients may live worldwide.

Broadcast Management

Broadcast Management keeps every send organized and searchable—so you never lose track of what went out, when, or to whom.

What you'll see

Column	Purpose	Actions
Name	Internal title you chose	Click to view or edit (drafts only)
Progress	Draft (gray) or Sent (green)	Sort A–Z or Z–A
Recipients	Final count of people reached	—
Status	Date/time sent—or created if draft	Sort newest/oldest

Key actions for broadcast management

• Search by name. Use the magnifying glass to find any broadcast fast.

• Sort any column. Click a header to reorder the table.

• Open details. Click a sent broadcast’s name to read the exact message and settings.

• Edit drafts. Click a draft’s name, make changes, and resave or send.

• Delete safely. Hit the trash icon → Delete; look for the green check-mark confirmation.

• Track scheduled sends. “Progress” shows Scheduled until delivery completes.

✅ Tips for smoother management

• Adopt a naming pattern. Date + topic keeps the table tidy.

• Use drafts for reviews. Let teammates preview before hitting send.

• Clean up old drafts. Delete unused drafts monthly to reduce clutter.

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❗Best Practices

Name broadcasts consistently

Clear naming keeps every send findable in seconds—especially when your table fills up. Use the pattern YYYY-MM-DD | Topic and follow the tips below:

• Lead with the full date. A sortable date (2025-07-15) lets you filter by timeframe instantly.

• Use one crisp topic word. “Newsletter,” “Sale,” or “Update” tells teammates what the message covered.

• Skip internal codes. Avoid long IDs or abbreviations no one else knows; they slow searches.

• Rename drafts before sending. If the scope changes, update the title so history stays accurate.

• Document the rule. Post a one-line reminder in your team wiki so everyone sticks to the same format.

Start every message with value

People decide in seconds whether to keep reading. Lead every email, SMS, or WhatsApp with the payoff first:

• State the benefit in line one. “You’re invited to tomorrow’s mentor Q&A.”

• Keep it concrete. Replace “exciting news” with “Save 20% on your next course.”

• Match the channel. A short, punchy opener works for mobile; a slightly longer hook suits email.

• Echo the benefit in the CTA. Follow “Early-bird seats open now” with a Register button or link.

• Trim filler words. Cut greetings and long intros—your value statement is the greeting.

❓FAQs / Troubleshooting

Why do the SMS and WhatsApp options appear greyed out when I create a broadcast?

Mobile channels unlock only after you add the Mobile Messaging Add-On. Click the link in the broadcasts page to upgrade and complete the purchase. See below to learn more.

How does SMS and WhatsApp broadcast pricing work?

The cost of broadcasting will vary based on the number of broadcasts you plan to send each month and the size of the audience you want to reach. Pricing is structured around a flat fee per segment, and each broadcast consists of three segments on average. If you're interested in moving forward with broadcasting, feel free to provide details about your expected volume and audience size. Once we have that information, we can calculate and offer you a fixed monthly price.