Community & Relationship Builder
Deepen connections, grow your reach, and turn casual followers into loyal advocates.
Outcome at a Glance
Who it’s for: Coaches, educators, creators, and community managers. What you’ll achieve: Always-on conversations that build trust, surface what people care about, and open natural paths to membership or paid offerings. Time to first win: 45–60 minutes.
Your Delphi becomes the heartbeat of your community — always listening, always connecting, and always learning.
Why it Matters
Closer relationships: People feel seen and supported, even when you’re not online.
Community insights: See exactly what questions drive engagement and what topics people return for.
Engagement data: Track themes, active users, and content resonance through the Insights dashboard.
24/7 connection: Offer clarity and guidance anytime — not limited to work hours or office days.
List growth: Capture contact info (email/SMS) from meaningful conversations, not cold forms.
Upsell opportunities: Surface interest signals and gently route members toward products or memberships.
Personalized engagement: Use tags and Alerts to segment members by interest, stage, or topic — creating a truly tailored community experience.
Delphi turns your community from a message feed into a living ecosystem — with context, continuity, and care.
What You’ll Set Up
Profile — A clear, welcoming Initial Message and 5–7 Suggested Questions tied to community outcomes.
Mind — Cornerstone FAQs, guides, and values docs to ground Delphi’s tone and answers.
Access Groups —
Public/Anonymous: open discovery and community engagement.
Members-only Insiders (optional): personalized access for paying members or cohorts.
Integrations —
Slack or Discord link or embed.
Website embed or “Ask Me Anything” CTA.
Social bios linked to Delphi.
Alerts & Actions —
Alerts detect interest, emotion, or intent signals (e.g., “wants help,” “ready to upgrade”).
Actions respond: tag, notify, or deliver follow-ups automatically.
Operate Stack —
Conversations → Review & Revise
Optional Broadcasts/SMS (Scaler/Immortal plans)
Simple upsell flows through Products.
Build → Launch → Operate
Build (30–45 min)
Profile Polish
Initial Message: Invite curiosity (“Ask about building a community, launching your first product, or improving engagement.”)
Suggested Questions:
“How do I grow my community without burning out?”
“What’s one small step to improve engagement?”
“How do I turn followers into paying members?”
“What tools do you recommend for my stage?”
Mind Uploads
Cornerstone docs (FAQs, frameworks, audience archetypes).
Community guidelines or onboarding guides.
Add Context and Publish Dates for freshness.
Access Groups
Set one for Public (anyone can explore).
Optional Insiders for member-only content (courses, resources, or perks).
Alerts (Relationship Intelligence)
“If user mentions struggling, lost, or overwhelmed → tag as Needs Support and send encouragement.”
“If user says they’re loving, enjoying, or sharing → tag as Champion and thank them.”
“If user asks about joining, paying, or upgrading → tag as Upsell Lead and send next steps.”
“If user asks how to start or where to learn → tag as Newcomer and send intro resources.”
Actions (Connection Loops)
A. Alert Triggered (Upsell Lead): Send Message (User) — “I’d love to share more about the program you mentioned. Want me to send the next steps?”
B. Alert Triggered (Champion): Send Message (User) — “Appreciate your contribution — would you like to share your win in our highlights?”
C. Conversation Ended: Send Message (User) — recap + invitation to join newsletter or community.
D. After 5 messages: Prompt for email/phone (“Want to stay in touch with updates or new resources?”).
Launch (15–20 min)
Integrate Everywhere
Add your Delphi link in Slack/Discord channels, pinned posts, or community FAQs.
Update social bios with “Chat with me” or “Ask me anything” link.
Embed Delphi on your website’s “Join” or “Community” page.
Enable Access & Actions
Require email if you want continuity.
Turn on Alerts and test triggers by simulating member language (“I’m thinking about joining,” “This is amazing,” “I’m stuck on something”).
Broadcasts (Optional)
Send a “Welcome” or “Weekly Highlights” Broadcast to your Community or Champions tags.
Launch once — and Delphi starts nurturing hundreds of micro-connections automatically.
Operate (Weekly, 20–30 min)
Review Conversations: See what people ask most; update Mind docs to reflect real questions.
Refine Alerts: Add new phrases members use to express emotion or interest.
Check Tags:
Needs Support → send extra resources.
Champions → feature them in community highlights.
Upsell Lead → follow up with personalized offer or call.
Newcomers → send orientation material.
Broadcasts: Share updates, celebrate wins, or announce new offerings to tagged groups.
Upsell Gently: Introduce Products when interest naturally appears (“You might like this course.”).
Recipes (Copy → Tailor)
Alert Triggers
Support & Empathy
“If user mentions stuck, confused, or unsure, tag as Needs Support and send message: ‘No worries — want me to break that into a 3-step plan?’”
Champion Recognition
“If user says they achieved a win or success, tag as Champion and send message: ‘That’s awesome — want to share this in the community highlights?’”
Upsell or Membership Interest
“If user asks about joining, upgrading, or next step, tag as Upsell Lead and send message: ‘I can share a quick overview of what’s included — want the link?’”
New Member Engagement
“If user asks how to start or where to begin, tag as Newcomer and send message: ‘Here’s a starter guide and how most people begin.’”
Action Recipes
Follow-Up Invite Trigger: Conversation Ended Action: Send Message (User): “Great chat — here’s a short recap and a link to join our next session or newsletter.”
Email Collection Prompt Trigger: 5 messages Action: Send Message (User): “Would you like to stay in touch for new lessons and tips? Drop your email and I’ll add you to updates.”
Champion Highlight Follow-Up Trigger: Alert Triggered (Champion) Action: Send Message (User): “Your win is awesome — mind if we feature it in our weekly roundup?”
Metrics to Watch
Conversation Volume: Total chats and new visitors.
Tag Distribution: Number of users tagged Needs Support, Upsell Lead, Champion, Newcomer.
Email/SMS Collection Rate: Anonymous → Public conversions.
Upsell Conversion: % of Upsell Leads that engage with products or book sessions.
Engagement Frequency: Avg. messages per user.
Broadcast CTR: % of members who click or reply to your community updates.
Troubleshooting
Low engagement: Move link higher in Slack or Discord; add stronger Suggested Questions.
Too many neutral tags: Refine Alert phrasing to include emotional language or action verbs.
Few upsells: Add “How can I go deeper?” Suggested Question; strengthen product linking.
Duplicate tags: Audit weekly; merge or rename if too similar (e.g., Member Interest → Upsell Lead).
Pre-Flight Checklist
Initial Message + 5–7 community-aligned Suggested Questions live.
Mind grounded with FAQs, guides, and onboarding docs.
Alerts created: Needs Support, Champion, Upsell Lead, Newcomer.
Actions configured: 5-message email prompt, Conversation Ended recap, Alert follow-ups.
Access Groups defined (Public, Insiders).
Slack/Discord integration and website embed active.
Broadcast or SMS automation enabled (if plan supports).
Weekly Review & Revise routine scheduled.
In Practice
Your Delphi becomes your relationship engine — welcoming new members, tagging loyal ones, and surfacing moments of intent or emotion you can act on. Alerts make it proactive; Actions make it personal.
“If someone says they’re loving the content, tag as Champion and send a thank-you.” “If they ask how to join, tag as Upsell Lead and share next steps.”
That’s Delphi nurturing your community with the same care you would — consistently, conversationally, and at scale.
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